Story Structure Templates
The irrepressible Jeremy Connell-Waite has posted a detailed white paper to LinkedIn comprising “20 Story Structures” to help us all tell better stories.
It’s full of links, videos, book recommendations and courses you can do, to build your storytelling skills.
You could even upload the PDF directly into your favourite LLM and have AI work as your creative collaborator – using this document as a foundation model to help you decide which format might be the best structure for the outcome you want your story to achieve. 🧐
❤️ Need to tell an emotional story to build awareness? See how Richard Curtis does it for his movies and Comic Relief.
🎤 Keynote? Aristotle’s Poetics is the structure of many top TED talks.
📱 Did Steve Jobs really use Pixar’s framework for his speeches? Maybe.
🎬 90-minute Workshop? Try Blake Snyder’s “Save the Cat” beats to keep the audience’s attention.
🗺️ Important 3-minute conversation with a CXO coming up? Try my Mission Critical Script.
🔺 Need to summarise 250 slides onto a powerful one-page story? McKinsey swear by Minto’s Pyramid Principle.
🔪 Want to build suspense around a new product launch? Hitchcock’s story steps could be perfect.
Each page is a treasure-trove of content from some of the world’s best storytellers. Take a look. It might just help you to become a better business storyteller yourself.
Samples:
Download the PDF from Jeremy’s LinkedIn post.
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