Celebrate a Day or a Month
Bev has an interesting newsletter which looks at ways to ‘Grow a Profitable Consultancy and Still Have Time for a Life’. Her latest posting references one of a number of web sites that list the days each year that are cause for celebration. January 24th is both Beer can Appreciation Day and Peanut Butter Day. Only in America.
NSA National President Rick Jakle spoke on Saturday about how awareness of these ‘Celebration Days’ can be a tool to grow your business. A consultant specializing in personal organization used the Chase Calendar of Events to find out that January 10 is ‘National Clean Off Your Desk’ day and sent a cover letter to radio stations suggesting they interview her that day about the tips she shares on clearing the desktop as a step toward personal efficiency. The letter worked and she increased her business as a result of the radio interviews.
Chase lists a large number of causes for celebration. In addition to specific days, there are monikers given to whole months. Some are rather narrowly self-serving, such as this one for February:
National Get To Know An Independent Real Estate Broker Month
others less so, February is also the altruistic:
National Return Shopping Carts to the Supermarket Month
Still others are fittingly named, such as April being National Poetry Month, although in acknowledgment of Chaucer’s ancient Prologue it might better be known as the ‘Long to Go on Pilgrimages Month’:
Whan that Aprill, with his shoures soote
The droghte of March hath perced to the roote
And bathed every veyne in swich licour,
Of which vertu engendred is the flour;
Whan Zephirus eek with his sweete breeth
Inspired hath in every holt and heeth
The tendre croppes, and the yonge sonne
Hath in the Ram his halfe cours yronne,
And smale foweles maken melodye,
That slepen al the nyght with open eye-
(So priketh hem Nature in hir corages);
Thanne longen folk to goon on pilgrimages …
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