Communicating complexity - Perceiving Reality

Speechwriters in high technology companies often face the challenge of communicating complexities in a simple manner which audiences can understand. The universe is a complex machine which no-one really understands. Books have been written on the ways we interpret the evidence of our senses. None of them are easy to understand. Are they?

Then along comes a short video which can take you further down the path of understanding how we perceive reality in five minutes than a dozen philosophy books would in a month.

I found it easy to envisage the techniques employed by this video being used by a technology company wishing to communicate complexity in profoundly simple, even provocative, ways.

Take five minutes to check it out and let me know if you think I’m smoking something or if you agree.

Ready? Steady? Go!

2 Comments so far
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How does anyone know that we’re filtering *out*? Perhaps we’re *augmenting* reality. Perhaps we create it. Perhaps our ego really is what we are, and creates everything that we perceive. Maybe we do create our own worlds. Isn’t that empowering? I think so. Great speeches could be written about this. Don’t just accept it - create it! Make it happen! Bring it into existence by force of will, intellect, belief!

Wow! That is a powerful video and technique (to say nothing of the topic and content). To answer your question - yes I think these video techniques would be very powerful in communicating virtually any complex concept or technique.

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