How to change minds

Thanks to KC in the Toastmaster’s group I belong to for a link to Changing Minds.

This website has over 2500 suggestions on how we can change the ways others think, believe, feel and do. Since the point of all pubic speaking is to change the audience’s mind (otherwise, why bother?) there’s a boat-load of useful tips and tricks for speakers and speechwriters in here. Everything from the persuasive power of Storytelling in a presentation to confidence tricks to watch out for (heaven forbid you’d actually consider using them!)

While some of the material, though fascinating, is tangential to public speaking, most is right on the money. Here’s an example of the importance of the power of three in a speech:

Use three related words or phrases to grab attention, encapsulate, summarize.

This can be three single words, three phrases or three complete sentences.

The three items can be any three items that fit together to make an impact, including:

  • The same item each time, hammering home the point.
  • Three key themes that together cover a wide area.
  • Three items that act in sequence to get to a desired goal.
  • Two problems and a solution that resolves the problem.
  • Two actions or objectives and a solution that will result from achieving these.
  • The three items can be connected in by a rising or reducing pitch for each one. Going up increases emotion, going down closed on finality and certainty.

Example:

Friends, Romans, countrymen, lend me your ears. (Mark Anthony)

Our objectives are clear: Saddam Hussein’s forces will leave Kuwait. The legitimate government of Kuwait will be restored to its rightful place, and Kuwait will once again be free. (George Bush, Snr, 1990)

There is no cause for pride in what has happened in Selma. There is no cause for self-satisfaction in the long denial of equal rights of millions of Americans. But there is cause for hope and for faith in our Democracy in what is happening here tonight. (L.B.Johnson — ‘we shall overcome’ speech, 1965)

This website deserves to be bookmarked for future reference.

HP Labs: Inspiring Video

One of the highlights of the Press Conference held at Hewlett-Packard earlier this month was the premier of a video showcasing the latest innovations from HP Labs.

The video features some of the 600+ scientists and engineers from around the world who work at Labs explaining their research in nanotechnology, sustainability, predicting the behavior of crowds, context aware computing and more. But this is not just a dry ‘talking heads’ film. The video uses creative animations to make each invention come alive. The researchers show what inspires them and explain how they turn their dreams into reality.

My favorite segment is Philip Stenton’s stunning demonstration of Mediascapes. This context-aware solution transforms the quotidian into the phantasmagorical. He illustrates how the technology is “like rolling out a digital carpet on a physical landscape” as the downtown street around him morphs into a medieval castle with fire breathing dragons. Gamers, eat your hearts out! Philip then shows how the same technology can be used in the business world as he uses Mediascapes ‘X-Ray Vision’ capability to uncover wiring schematics buried behind walls and conduits beneath the city streets. Coming soon to a city maintenance department near you?

I was also fascinated by Andrew Bowell’s explanation of BookPrep digitization which takes print-on-demand to a whole new level. This makes it possible to bring back into print every book ever printed. The possibilities for people to build profitable small businesses catering to niche markets with customized reprints of books are endless. Mash-ups of recipe books (pun intended) are first out of the chute at the Foodsville community portal.

The video lasts just under seven minutes. Take the time to witness state-of-art in high tech research profiled in a state-of-the-art video. Click the play button below.

HP Labs: Top Executives discuss What’s Next

In addition to the video of Shane Robison, Foremski’s blog has a longer clip of Head of Marketing Michael Mendenhall, Labs Director Prith Banerjee and CEO Mark Hurd discussing the new blueprint for R&D in the Labs:

HP Strategy: Shane Robison

Silicon Valley watcher Tom Foremski (a former FT columnist) brought a video camera to last Thursday’s HP Labs launch and posted a clip of Chief Strategy Officer Shane Robison discussing HP’s strategy. Says Foremski:

This is one of the most lucid accounts of HP’s strategy that I’ve come across.

Watch the YouTube video and see what you think:

Interview: HP retiree Zvonko Fazarinc

Just after I finished talking with Art Fong, my colleague Barbara Waugh introduced me to another distinguished HP retiree - Zvonko Fazarinc.

Dr. Fazarinc emigrated from Yugoslavia and started working at HP Labs in 1965. He remembers clearly the impact that Dave Packard and Bill Hewlett’s management style had on Labs - which they used to visit every morning when arriving at work.

Listen to the podcast to hear some amazing stories - such as the time he tried to convince Dave Packard that he found more socialism in action with the HP Way than back home in Yugoslavia!

 
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Interview: Art Fong who joined HP in 1946

One of the unexpected delights in the HP Labs event in Palo Alto today was the opportunity to meet many of the retired employees who were invited to attend.

It was a great honor to talk with Art Fong. He was recruited to the company back in 1946 by Bill Hewlett over a home-cooked spaghetti dinner. He was one of the first 100 employees at what is now a 172,000 person company.

He shared some stories of his years at HP and how inventions he created helped change history. His opinion of the research being done today? “Real cool!”

To hear Art discuss unique moments in HP history, click on the podcast icon below.

 
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Interview: Nelson & Niranjan - Pluribus

E Pluribus Unum - Out of One, Many
HP Labs Pluribus - Out of Many projectors, One super-screen

Super-bright, large-scale, and very high-resolution digital projectors are indispensable tools of modern communication. They help CEOs wow audiences of analysts. They make rock concerts intimate. They turn computer gaming into a spectator sport. And they can make digital cinema an instant reality.

They are also very expensive. Prices for high-end projectors run into tens or even hundreds of thousands of dollars, which keeps these devices from being widely used.

HP Labs’ Nelson Chang and Niranjan Damera-Venkata had a hunch they could make a much cheaper projection system by combining the outputs of several smaller projectors to create a single, high-quality image. They work in the Multimedia Interaction and Understanding Lab in Palo Alto on a project code-named Pluribus.

Seeing Pluribus in action, it’s easy to be overwhelmed by the huge, crystal-clear picture it creates. Hook a 16-foot screen up to a game of Madden NFL Football, for example, and the players are life-size - putting you front row and center at the same scale as the real thing.
Although Pluribus looks great, its true appeal lies in the cost savings it offers anyone in the business of projecting large images. How so? For example, Pluribus can combine ten off-the-shelf projectors costing $1,000 each to project an image as bright and sharp as that created by a single high-grade projector costing $100,000.

Once this technology reaches your local Best Buy it will cause the prices of what is possible with high-end home theatre to be reset to a new price-point. You’ll just have to be patient. Hear Nelson and Niranjan discuss their work in the podcast.

 
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Interview: Bernardo Huberman - Social Computing

Bernardo Huberman Bernardo Huberman is one of only four Senior Fellows at HP Labs - the most distinguished technologists in the company. He runs the Social Computing Lab. His research focus is on the behavior of millions of people using the internet and how this can be analyzed and predicted. He is recognized around the world as an authority on how people communicate and collaborate on the Internet. His lab has recently developed Cloudprint, which lets you store documents in the cloud so you can retrieve and print them on any printer using a mobile phone.

Bookies at Racetrack One amusing way of illustrating his research in everyday terms is the choices people make when they place bets. Using the patters of behavior that the bookmakers need to understand to make a living, he looks at predictions we can make in corporate purchasing departments and other business settings.

To hear Bernardo’s remarks click on the podcast icon below.

 
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Interview: Chandrakant Patel - Sustainable IT

Chandrakant Patel I blogged on Chandrakant’s work measuring lifetime energy use last December. He runs the Sustainable IT Lab at HP.

In this podcast, he expands on the issues he’s researching on least use of energy, the 2nd Law of Thermodynamics and using Joule’s as a measurement of energy consumption.

In our discussion, Chandrakant refers to the following sketch he created to show ‘cradle-to-cradle’ energy use.

Energy Use

 
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Interview: Stan Williams - nanotechnology

Stan Williams Stan Williams is one of the four Senior Fellows at HP Labs - the most distinguished technologists in the company. He runs the Information and Quantum Systems Lab and his research focus is on what is called CeNSE - the Central Nervous System for the Earth.

Nanotechnology Stan is looking over the horizon to developments in nanotechnology - the control of matter on the atomic and molecular scale, where dimensions are measured in nanometers. One nanometer is one billionth of a meter - way smaller than the proverbial width of an ant’s leg. In fact, the comparative size of a nanometer to a meter is the same as that of a marble to the size of the earth. Or another way of putting it: a nanometer is the amount a man’s beard grows in the time it takes him to raise the razor to his face!

I asked Stan to describe his research interests in the terms that my Mum could understand. Click on the podcast icon below to hear what Stan says about his research. It could revolutionize human interaction with the earth as profoundly as the Internet has revolutionized personal and business interactions. Hear him describe a possible future world where trillions of nanoscale sensors and actuators are embedded in the environment, monitoring every breath we take, every move we make. And how concerns for our privacy in this world are addressed.

 
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