Vital Speeches of the Day has a great list of reasons why speechwriters blog, by Cynthia Starks.

I’ve just been told that Professionally Speaking had been listed as #25 in the Top 50 Communications Blogs. I’m not familiar with the blog is where this list is posted, but it’s a pretty thorough list, divided into categories: Media and Journalism, PR and Advertising, Organizational and Business Communications, Public Speaking and Speech Writing, Conflict Resolution, Technical Communication and Science Communication, Communication Theory, and Communication Disorders.

Another source of blogs about speech writing and public speaking is Guy Kawasaki’s Alltop page. And then there’s my blogrolls in the right-hand column of this page.

Last week I curated a list of 230 tweets from the Social Media Plus Summit held May 25 in Philadelphia. I asked Erica V., who was at the event, to explain what role social media plays in her life and some of the takeaways from the day.

Manners, Content and Audience: getting Back to Basics at Social Media Plus, by Erica V.

Blogging

I like to tell people that I have my blogging habit to thank for the path my career has taken.

I began blogging in 2005, but it wasn’t until November, 2009 I began taking blogging and social media seriously as a means to transform myself into a social media maven that could find her own place in the corporate world.

I started Mommy’s Still Fabulous, a blog dedicated to discussing the ins and outs of motherhood, managing a full-time career, and having fun along the way. And I soon found myself in great company; there are a lot of us Mommy Bloggers out there, and we have a lot to say.

Because of my blog, I began to learn about and explore other sites and tools as a way to find new followers and develop new relationships.

Twitter

I began to tweet. I started a Facebook fan site specifically for my blog where I could RSS feed new posts as I wrote them. I joined Ning communities and hopped my way through Blog Frog.
I engaged with my audience. I spent time replying to their comments and visiting and commenting on their own blogs. I even installed a plug-in on my blog that would allow those who left comments to highlight their last post on their blogs.

I started to network, go to tweet ups and spend time at conferences like Bloggy Boot Camp. I found my tribe.

Today, I average about 200 post views a day and have a significant number of subscribers who read me through their RSS feeds and e-mail subscriptions through Google’s Feedburner. It’s not earth shattering, but I do credit all of this with where it got me today in my full-time position.

Before blogging, I was managing internal and consumer publications for a large healthcare organization. It’s because of blogging, and my involvement with social media, I was able to transform my job description into what it is today: Manager of Interactive Marketing.

Who says social media is a time-waster?

Social Media Plus

I recently attended great social media conference, Social Media Plus, and learned a lot about engaging customers, being authentic, building a brand, creating social media policies, and creating fabulous content for social media outlets.

I spent the day listening… and tweeting. I tweeted with #SMPlus and my followers who were not at the conference found a lot of value in the things I had to say and what I was learning.

One of the things I learned is that there are a lot of things I am doing right both personally, with my blog, and professionally with my career. I also came to the realization that I’ve known these ideas for a long time – about 33 years to be exact. Why? Because my Mom taught me them long before the phrase “social media” ever existed.

But she called them Manners.

Here are some takeaways from the day I found very helpful. I posted this on my personal blog as well, and got a lot of comments in reply. I guess we could all use a little reminder that it’s important to get back to basics.

1. Say Please and Thank you.

As someone who manages social media for her full-time job… as well for her blog, I can tell you one thing is for sure: If you want someone to do something for you, say please. Please re-tweet (RT), Please comment, Please link up, etc. The word “Please” goes a long way. Use it. Love it.
“Thank yous” require a little bit more work. When I get a new fan on one of my Facebook pages for work, I drop them a small message that tells them:
“Thank you for joining us on Facebook! I am a real person:) and I look forward to talking with you! Let me know if I can help you with anything!”

That’s it. Done.

I admit, I don’t always have time to do it, but it is a nice touch. Also, when people RT your Tweets, link to you in a blog post or tweet… say “Thanks.” It takes a minute, but goes a long way.

2. Think about what you say before you open your mouth.

Whether you blog or tweet for yourself, or for your brand, you are speaking on someone’s behalf.
Words will travel. Don’t tweet, update or blog about something you wouldn’t want your Mother to read. And, if you’re lucky like me, your Mom is your biggest fan. Don’t be stupid. Type with care.

3. Do the right thing.

Gossip, Bullying, Cat-fights… don’t engage in the drama. Stand by your product {yourself!} and your followers, friends and fans will respect you more. Show you have an opinion, but make sure it’s valid. Don’t jump on a negative bandwagon for the sake of sensationalism.

4. Listen.

A good rule of thumb is to give out more than you expect to get back. That means… don’t make it all about you all the time. Listen to your audience. Give them what they want. Treat them as you would want to be treated – that means listening when appropriate, commenting for encouragement and supporting others with re-tweets and sharing.

5. Share.

Find great content? Share it. Tell others. Make it viral. Approximately 51% of online users are generating original content. That’s a lot! There is good stuff out there. Build relationships with a new audience by sharing with others what you find interesting. They’ll thank you for it, and share the things you put out there that make you and your content unique.

Conversely, if you have great content, and think others will benefit from it, share it. You’d be surprised by how many people will appreciate you {and your expertise} on the subject.

So there you have it… 5 rules… 5 pieces of wisdom… 5 ways to mind your manners on the web.

A new venture by NSA Northern California past-president Scott Q. Marcus looks interesting. Scott lives up in the redwoods in Eureka and is turning his geographical isolation to an advantage with a blog on Long Distance Marketing.

Scott writes of the challenge of finding and developing a customer base that is not located near your base of operations:

The question is “How?” That is one foundation on which this site is built. How do you reach potential clients and customers who live far away from you? What works? What doesn’t? In this “new” age of marketing, what are the most effective tools to find your clients? Of even more import is how do they find you?

His blog will document creative approaches to that challenge. One approach is to publish a quarterly magazine called ‘Two Words’.

For a ringside seat at the birth of a new business venture, bookmark Scott’s blog and join in the conversation as he launches himself into cyberspace – WOOOOSH!

Peggy at the SCORE Women’s Success Blog has very useful step-by-step guide on transitioning to the Wordpress.org self-hosted blogging platform. I use this and attribute ‘Executive Communications’ being #2 in the Google rankings to having my Wordpress blog sitting on my own webserver. Not be confused with Wordpress.com

Today marks the anniversary of the birthday of Cavett Robert (1907-1997) – the legendary founder of the National Speakers Association (NSA).

Each November 14th the association celebrates the Spirit of NSA in his honor. The purpose of the day is to continue Cavett’s legacy of sharing and giving by mentoring, referring and honoring fellow NSA members.

In this spirit, I’d like to remind readers that there are over 60 NSA members with blogs listed in the NSA Blogroll on the right side of this page.

These are speakers who write, who share their insights not only on the podium but also on the web. Check them out, there are blogs on everything from Disaster Planning to Word of Mouth Marketing; from Sales Tips to Strategic Planning; from Dating Advice for the over 40’s to Overcoming Adversity. And much, much more.

I attended the 2008 NSA Convention in New York City. Unlike my podcasts from the 2007 San Diego Convention and my blog from the 2006 Orlando event, I was not able to spend the time necessary to review the Convention in depth on Professionally Speaking.

Not to worry. There are two excellent resources I’ve added to the NSA Blogroll in the right column.

NSA Meetings is a blog hosted by Cynthia D’Amour and Don Cooper. There are a number of excellent postings on the conference in New York.

No NSA Conference would be complete without the parties Ed Rigsbee organizes for the Cigar PEG. Their new blog will keep you up-to-date on what happened in New York as well as plans for the future.

Finally, if you missed any of the sessions at the conference, don’t forget you can order audio and video of all sessions from SoftConference.

Thanks to the international blogosphere, I’ve been interviewed by a Portugal-based public speaker and Toastmaster. Francisco Saraiva is a young executive in Marketing and PR, working for the Port of Leixões in Northern Portugal. He heads the Oporto Toastmasters Club.

The interview was conducted by email. Check out Francisco’s wonderful English-language blog – it’s all about public speaking.

Kudos to John Kinde for a couple of full reports on the National Speakers Association (NSA) Presentation and Performance Lab which took place over the weekend in Las Vegas.

His report on day one of the conference shares a tip from keynote speaker Giovanni Livera useful for both speakers and speech writers:

…a storyboarding technique using colored Post-It Notes to visually see the flow of audience-impact-moments in your speech (color-coding each type of speech segment; stories from the heart, audience participation, music, etc. Pick categories most relevant to the texture of your speech.)

His second report covers the last two days of the event. Among the dozens of ‘keepers’ John records are many of equal value to speakers and writers:

• Make your spoken word imaginative and more precise.
• When you write a speech: Write it. Speak it. Write it. Speak it.
• Your job as a storyteller is to be an observer.
• Stories are not complicated. They are simple…but difficult to create.
• Transcribe your talk and then edit to eliminate the unnecessary words.

Thanks to John, this was one time when what happened in Las Vegas did not stay in Las Vegas.

One of the gems in Andrew’s list of public speaking blogs was Jessica Hagy’s wonderfully witty blog Indexed.

Jessica creates inspiring sketches on Index Cards. These simple outlines of ideas are a great model for your next PowerPoint slide deck. Here’s a couple of examples.

What concepts or ideas in your next speech could you reduce to a simple visual?