Tip: The value of blogging

Here’s a brief video from National Speakers Association member Gerard Braud, CSP, who explains why frequent blogging is key for any professional speaker or subject expert. It’s an invaluable form of content marketing and SEO, so clients find you online.

The proof for Gerard is that a Google search on his area of expertise “crisis communications expert” lists him at the top of the organic results (immediately following the paid ads)
Gerard Braud Google Search Result

This has also been my own experience with searches on “high tech speechwriter”, “technology speechwriter” or “Silicon Valley speechwriter”.

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