Scoping out a speaking location
Need to know some in-depth information about the next location you’re scheduled to speak or visit on business?
You can Google the local newspaper and Chamber of Commerce website for background. Enter the name of the organization you are speaking to in Wikipedia. Even listen to a local radio station for news and views.
But to really scope out the neighborhood nothing beats a geographical tour.
Zipskinny is a delight for anyone who loves the visual display of quantitative data. Get the skinny on a ZIP code. Compare the demographics to dozens of others.
Team this up with Zillow and see what people locally pay for their homes. Could you afford to move there? Could they afford to move to where you live?
Spin up Google Earth and trigger some Layers. I like the Geographic Web overlay for Community Notes, Panoramic photos and Wikipedia entries about different areas.
There’s a lot of cool ways to find out more than the natives know about their own neighborhoods. Just weave a few pertinent bits of information into your opening remarks and the audience will take notice and appreciate your research.
What other ways are there of researching a location? Suggestions anyone?



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